Programme of Events
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Programme - Hostelworld.com Hostel Conference
Monday, January 25th 2010
Venue: Hilton Hotel, Charlemont Place, Dublin 2
| 08.00 | Registration |
| 09.00 | Welcome Kevin Blessing, Moderator |
| 09.10 | Introduction to Conference
Feargal Mooney, CEO, Hostelworld.com
Feargal will introduce the themes and speakers of this year's conference and take a look at what to expect over the 2 day event. |
| 09.30 | The Future of Travel
Patrick Dixon, Futurist, globalchange.com
"When the world changes fast, keep looking further ahead."
An expert and guru on innovation, technology as well as being described as the world.s greatest futurist, Patrick spells out the FUTURE of travel for our industry and how the changing demands and needs of our consumer will help us focus on delivering what they need. |
| 10.10 | Facebook & Twitter for Business
Gail Power, Director Online Sales & Operations - EMEA, Facebook.com
The stats and facts are revealed about the biggest social networking site out there. Learn how you should be using Facebook as a free tool to target new customers and incentivise existing fans. |
| 10.40 | Coffee Break |
| 11.10 | Social Media for Business
Krishna De, BizGrowthNews
How can you build your brand in 140 characters? Find out how you can use Twitter & Facebook to help boost your bottom line profits and how to measure the effectiveness of your social marketing efforts. |
| 11.40 | Video Nation . How to exploit them
Sebastian Missoffe, Director Global Advertising, YouTube
Video is becoming a major travel resource for customers searching for hostels. Find out how easy it is to get yourself on YouTube and what you need to do to promote your hostel once you have uploaded your video. |
| 12.15 | Lunch
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Afternoon - Breakout Sessions
( Note: Places will be allocated on a first come, first served basis so be sure to turn up early as we cannot guarantee that there will be availability for your preferred session. )
| Time | Room 1 | Room 2 | Room 3 |
| 14.00-15.00 |
Hostel Inbox (Advanced)
Learn more about the new additions to Inbox to help you get the most out of working with Hostelworld.com. |
Benefits of Becoming a STAYWYSE Member
New to the hostel industry or want to get more involved? Learn how StayWyse can help you and hear findings from their Crucial Business Metrics Report. |
Social Media Masterclass
Krishna De
Learn how to implement social media strategies. Who is currently doing it well? Who could do it better? Take a look at some hostel case studies. |
| 15.00-16.00 |
Microsite Clinic - Making your content count!
Get the low down from the experts on getting the best out of your hostel microsite. Content, Photos, Videos and more. |
Backpack Online PMS
Interested in getting a free PMS for your hostel? Find out all you need to know about it here! |
Hostel Sector Getting Organised - Australia
Julian Ledger, BTAP
Struggling with getting recognition for hostelling in your country? Hear how hostel operators got together, formed a Backpacker Tourism Advisory Panel & changed the image of hostels in their country. |
| 16.00-17.00 |
Meet Your Account Manager
Use this time to meet with your Hostelworld Account Manager or Regional Manager according to your scheduled appointments. |
Meet your BPO Account Manager
Use this time to meet with your Hostelworld BPO Account Manager according to your scheduled appointments. |
Meet Your Account Manager
Use this time to meet with your Hostelworld Account Manager or Regional Manager according to your scheduled appointments. |
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Programme - Hostelworld.com Hostel Conference
Tuesday, January 26th 2010
Venue: Hilton Hotel, Charlemont Place, Dublin 2
| 09.30 | Registration - (newly arrived delegates) |
| 09.45 | Introduction Day 2 |
| 10.00 | Going Mobile - What is the hype all about?
Tim Gunstone, Managing Director, EyeforTravel
Get a greater understanding of mobile technology for travel - the stats, facts and predictions that show where, why and how you need to invest in mobile. Find out who your mobile customers are and how many of them will be buying through mobile in the future. |
| 10.30 | Communicating and marketing through mobile
Helen Keegan, Beep Marketing
As the medium people spend most of their time with (more than TV or newspaper), Helen will take a practical look at how you can build trust with your customers and share tips on how you should use mobile marketing to deepen customer relationships. |
| 11.00 | Coffee Break |
| 11.30 | Mobile Apps - How to interact with your customer & make money!
Malcolm Fogarty, Púca.com; Steffen Schlimmer, Netbiscuits.com
Learn about mobile applications, how you can interact with your customers throughout their trip and what opportunities and challenges exist for mobile in travel. Find out about location based services through mobile and how to apply them to your business. |
| 12.15 | Spotlight on Latin America
Itziar Gonzalez, Business Development Manager, Hostelworld
We take an in-depth look at the continent as a new destination. |
Afternoon - Breakout Sessions
( Note: Places will be allocated on a first come, first served basis so be sure to turn up early as we cannot guarantee that there will be availability for your preferred session. )
| Time | Room 1 | Room 2 | Room 3 |
| 14.00-15.00 |
Meet Your Account Manager
Use this time to meet with your Hostelworld Account Manager or Regional Manager according to your scheduled appointments. |
Mobile in Practice
Steffen Schlimmer, Netbiscuits.com
Find out how you can apply mobile to your business with a more in-depth view from our mobile experts. See what Hostelworld has done with their iPhone App. |
Backpacker Panel
Moderator - Kevin Blessing
Find out where your customers are going in 2010 and hear some research highlights with regards to trends, purchasing patterns etc. |
| 15.00-16.00 |
Meet Your Account Manager
Use this time to meet with your Hostelworld Account Manager or Regional Manager according to your scheduled appointments. |
Microsite Clinic Repeated - Making your content count!
In case you missed it on Day 1, get the low down from the experts on getting the best
out of your Hostelworld hostel microsite. Content, Photos, Videos & More! |
PR Tips
Sam Shave, KTB PR
Get your hostel into local or even national press! Find out how to do this both online and offline and how to respond to negative press, blogs, UGC. |
| 16.00-17.00 |
Meet Your Account Manager
Use this time to meet with your Hostelworld Account Manager or Regional Manager according to your scheduled appointments. |
Meet your BPO Account Manager
Use this time to meet with your Hostelworld BPO Account Manager according to your scheduled appointments. |
Meet Your Account Manager
Use this time to meet with your Hostelworld Account Manager or Regional Manager according to your scheduled appointments. |
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Programme of Events - Entertainment
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Sunday, January 24th 2010
Venue: 4 Dame Lane, Dame Lane, Dublin 2.
| 8.00pm | Welcome Drinks - Meet your fellow hostel owners and Hostelworld.com staff for some pre-conference networking and sample a pint of Guinness. |
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Monday, January 25th 2010
The Button Factory, Curved St. Temple Bar, Dublin 2
| 8.00pm till late | Hoscars Awards Ceremony, Music and Dancing - Find out the winners of this year's Hoscars and join in the celebrations with the winners. |
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